Zhu Zhu Pets are returning with all of the features from the originals that made them so memorable like randomized movement patterns, quirky personalities, and more than 40 unique sounds […]
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Category: Toy Fair 2025
Skip It Returns
Just Play, in partnership with Hasbro is relaunching the classic favorite Skip It! The beloved outdoor toy from the 90s has been reimagined and updated with lights, sounds, and a […]
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New Gui Gui Slime Coming From Moose Toys!
This spring Moose Toys will be launching Gui Gui in April, which mimics the elevated feel of the beautiful textures, scents and colors popular in beauty and parlays that into […]
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Kanoodle For Dogs Now Available!
Kanoodle, the popular puzzle craze and tiktok sensation that has captivated millions is now available in a Dog Edition courtesy of Brightkins, the leading innovator of pet toys. Designed to […]
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Stretch Armstrong is Back!
Basic Fun has partnered with Hasbro to debut a new line of STRETCH ARMSTRONG toys at Toy Fair this weekend! The new STRETCH ARMSTRONG line will feature super-stretchy multi-scale figures […]
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CookieRun TCG Coming to the USA!
DevSisters, creators of the mobile game CookieRun, have announced the US release of the popular CookieRun TCG that is currently only available in Asia. The product launches in partnership with […]
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Mattel Partnering with Hasbro to launch Barbie Play-Doh Sets
Hasbro has announced today that they are launching a line of Barbie themed Play-Doh sets in collaboration with Mattel. This unique line includes an assortment of dolls with special fashion-making […]
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Carrera Revell to unveil to AI Powered Racing at Toy Fair
Carrera Revell of Americas is set to make history with the US debut of the Carrera HYBRID – the first-ever AI-powered racing system that was recently awarded the German Innovator […]
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New Peppa Pig Toys Coming from Kids Preferred
Kids Preferred has announced a new licensing partnership with Hasbro for Peppa Pig toys! They’ll be available soon and include infant plush and soothers, rattles, teethers, wooden toys, infant activity […]
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Ultra Pro Launching Two New Board Games
Ultra Pro has announced the release of two brand new board games. Both will be available March 20th at Amazon and Barnes & Noble and are great to bring families […]
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